Tag: Twitter Community

#UAEPR and Sending Irrelevant Emails

2 Comments

160125 #UAEPR and Sending Irrelevant Emails

I have been bombarded with PR emails for the last 2 days – mostly about restaurants opening or the change of the restaurant brand in some way. My thoughts have been on the majority of these PR emails:

a) I don’t care
b) How is this relevant to my business?
c) Do they not have copywriters to review the stuff before it is sent out.
d) Address it to me and not to the “Editor”.
e) Why are they being sent to my DeCluttr Me email address.

Thankfully due to a friend who owns one of the PR firms, I found out which company provides the lists to PR firms in this city. I quickly googled and contacted them asking them to stop emailing to my DeCluttr Me addresses especially as it was not relevant content.

I got a very quick reply from the MD of the list company. His reply “I have removed Shelo9’s Cheeky Rantings from our listings of Dubai blogs in [Name of List provider]”.

I was very impressed by his very quick reply and that it was from the MD and not some minion, but eh what?? Shelo9’s Cheeky Ranting does not have any link to the DeCluttr Me email addresses (except I own it all *evil laugh*).

Just because of one # phenomenon (#needanaddress), it would seem the list provider thought it was perfectly acceptable to add my non related email address to their list without my permission and also without fully reading my latest blogs which focus on customer service (the irony!)

I know data protection is non existent in this country, but don’t these companies have a moral compass at all?? Or better still common sense?

If I can do anything today it is to provide these handy tips to these list creators and providers:

  1. First check if you have permission to add the email address to your list (this is very important).
  2. Check what the writer of the blog specialises in and if they will want to be added to a PR list; and
  3. What their business is about if you are emailing to their business.

Points 2 and 3 should also apply to the PR  firms as well. It is easy to not take ownership of the contacts as you have received the list, but check if these contacts will actually be interested in the product you are promoting.

If you are on Twitter, check out #UAEPR and see the amount of tweet complaints from tweeps like me who get bombarded with non relevant emails. You will also see PR companies using the #UAEPR to jump on the bandwagon with no understand that the hashtag was produced to take the mickey out of these same UAE PR firms.

By the way I am not grumbling about getting PR emails. I am happy to get emails relating to organizing and decluttering, and due to a new side part of DeCluttr Me, etiquette and personal grooming, but anything else is just spam invading my email box. Use your common sense and discern what the reader actually wants to read and what lists they want to be added onto. Don’t just annoy them with PR.

 

Shelina

 

 

© 2016 Shelina Jokhiya | All rights reserved – This post is provided for the convenience of Shelo’s Cheeky Rantings readers. Any reproduction of the content within this feed is strictly prohibited.

 

How #NeedanAddress Started To Help Those In Need

Leave a comment

Plumes of smoke rise from the 63-storey Address Downtown Dubai hotel and residential block near the Burj Khalifa in Dubai

As you may have heard there was a fire on New Year’s Eve at the Address Hotel in Downtown Dubai. I had no idea as I was off Twitter until I got a message from my close friend G. She could see it all from her balcony. During the next few minutes she was sending me updates on what she could see whilst I checked Twitter and made sure people I knew were safe.

Whilst watching the scene G asked how she could alert the hotel guests that she had a spare bed if needed. She is not on Twitter or any other social media except sparingly on Facebook (if we are honest), so I suggested that I post her offer on Twitter.

160101 G offer

Her offer was posted and within a few seconds @danielmarcevans replied and then posted his offer of his available bed:

160101 Tweets on needanaddress

I suggested we create a # (we do this nearly every month with other tweeps for silly things). As normal he came up with his corker of a hashtag. The # was #NeedanAddress.
And that is how the #NeedanAddress started and blew up to epic proportions. It helped we had friends like @theregos to spread the word more for us.
The response from tweeps in Dubai and globally was astounding. Within a short while there were offers of rooms, beds, Nutella and hugs from various tweeps. Here are some of the lovely tweets!
Screen Shot 2016-01-01 at 20.02.14
Screen Shot 2016-01-01 at 19.50.33
Screen Shot 2016-01-01 at 19.52.22
Screen Shot 2016-01-01 at 19.59.55
Screen Shot 2016-01-01 at 19.50.49
Screen Shot 2016-01-01 at 20.01.51
Screen Shot 2016-01-01 at 19.56.30
Screen Shot 2016-01-01 at 19.56.41
It was great to see Dubai show that it has more to it than bling, world records and fancy cars as the global media portray constantly. There is a city of human beings with hearts, beds and kindness.
From updates during the night and on New Year’s Day, the majority of guests and residents were put up at the Atlantis hotel, but other hotels also offered rooms. There seems to have been a few guests who took up the offer of a bed from tweeps.
From a tragic incident, we were able to help a few with a hashtag. It is amazing how powerful the hashtag and social media can be and I am incredibly humbled by what happened last night.
Side note – The Address Hotel Chain have advised guests and residents of The Address Downtown Dubai to contact their hotline number +971 4 423 8870 or email:hotline@theaddress.com. Also Dubai Media Twitter account has asked the guests to contact 00971566835129 for any assistance.
Shelina

 

© 2016 Shelina Jokhiya | All rights reserved – This post is provided for the convenience of Shelo’s Cheeky Rantings readers. Any reproduction of the content within this feed is strictly prohibited.